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Flexible Fulfillment Automation in Practice with G10 Fulfillment

Welcome to this episode of The New Warehouse Podcast, where Kevin chats with Mark Becker, President, CEO, and co-founder of G10 Fulfillment. Becker shares how G10 has evolved from an early Amazon distributor into a national 3PL built around flexibility, technology control, and practical automation. With warehouses strategically placed across the U.S., G10 supports both direct-to-consumer and complex B2B fulfillment, including hazmat and oversized items like zero-turn lawnmowers.
The conversation explores why flexibility matters more than rigid efficiency models, how owning the tech stack enables faster pivots, and what real-world robotics adoption looks like on the warehouse floor. Becker also offers a grounded look at AI’s role in fulfillment, separating hype from practical gains as the industry heads into 2026.


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Warehouse Automation Planning: What It Really Takes to Prepare for Peak

In this episode of The New Warehouse Podcast, Kevin Lawton sits down with Dex Weber, Business Development Manager of Automation Integration Solutions at TGW. With peak-season pressures fresh in mind and 2026 already on the horizon, the conversation explores what it takes for proper warehouse automation planning.
 The discussion offers a candid look at what’s feasible, what’s not, and why the warehouse automation planning phase is often the most critical part of any automation journey.


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Tompkins Ventures: Building Supply Chain Resilience Amid Uncertainty

In this episode of The New Warehouse Podcast, Kevin sits down with Jim Tompkins, Chairman of Tompkins Ventures, to unpack what lies ahead for global supply chains. With decades of experience shaping logistics strategy, Tompkins brings a clear-eyed perspective on what 2025 revealed, and why 2026 will demand even greater adaptability. 
The conversation explores tariff volatility, political uncertainty, and the strategic shifts leaders must make to stay competitive. From reshoring decisions to procurement’s expanding role, Tompkins explains why resilience is no longer optional. 


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The 2026 Warehouse Outlook: From Invisible AI to the Vision Tech Wave

In this solo episode, Kevin Lawton dives deep into the shifting sands of warehouse technology. Looking back at 2025, we explore how AI functioned as an "invisible layer" to optimize efficiency without disrupting the user experience, featuring callouts to ShipHero and Lully. Kevin also reinforces why the fundamentals still matter with clean data and dialed-in processes remaining the prerequisite for any successful automation project.
As we turn the page to 2026, the focus shifts to Interactive AI and the massive wave of Vision Technology. From wearable vision tech to computer vision for inventory tracking, Kevin discusses how these accessible solutions are leveling up data capture for warehouses of all sizes.
Key Topics Covered:

The AI Evolution: Moving from back-end optimization to interactive, LLM-powered WMS interfaces.
Vision Tech Dominance: Why 2026 will be the year of computer vision and wearables in the warehouse.
Brownfield Innovation: How SMBs are utilizing existing racking and "less disruptive" automation.
The Future Worker: Defining the new entry-level roles as material handling becomes increasingly automated.
Community & Events: What’s coming to The New Warehouse in 2026, including the Warehouse Innovation event series.


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Cross-Border Compliance with FlavorCloud

Welcome to this episode of The New Warehouse Podcast, where Kevin chats with Maia Benson, Chief Business Officer at FlavorCloud. Together, they discuss how tariffs, volatility, and regulation are reshaping global fulfillment. FlavorCloud is the ‘easy button’ for ensuring orders are fulfilled seamlessly around the globe. They help merchants and 3PLs manage cross-border logistics and compliance, acting as an abstraction layer between checkout and final delivery. 
In this conversation, Maia explains why 2025 marked a turning point for cross-border compliance, how tariffs disrupted sourcing and margins, and what fulfillment leaders must prepare for in 2026.


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3PL Real Estate Strategies for 2026 Growth

Welcome to this episode of The New Warehouse Podcast, where Kevin chats with Summitt Hogue, Managing Partner at Growe 3PL Real Estate. Hogue has built his firm around one clear mission: helping mid-market, growth-minded 3PLs make smarter real estate decisions that directly support expansion. 
In this conversation, he breaks down why traditional brokerage models fail 3PL operators, how today’s market conditions have created rare opportunities, and what leaders should be doing now to position themselves for 2026. 


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Warehouse Data Decision-Making Beyond Dashboards

In this episode of The New Warehouse Podcast, Kevin chats with Alex Ramirez, CEO and co-founder of Cognitops. They discuss why warehouse data decision-making often fails the people who need it most. Ramirez draws from years spent on warehouse floors, not conference rooms, to explain how operators are overwhelmed by dashboards, reports, and status updates that don’t help them act in real time. Cognitops changes that reality. 
The conversation explores why most warehouses are “data rich and decision poor,” how decades-old WMS thinking still shapes modern systems, and why context and time matter more than static metrics. Ramirez also shares how Cognitops helps operators turn data into decisions that drive flow, improve productivity, and reduce chaos when plans inevitably break down.


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AI-Powered Warehouse Robots Redefining Order Packing

In this episode of The New Warehouse Podcast, Kevin chats with Jon Miller Schwartz, Co-Founder and CEO of Ultra, a Brooklyn-based robotics company focused on bringing AI-powered warehouse robots into operations. Ultra is tackling one of the most repetitive yet complex tasks in e-commerce fulfillment: order packing. Rather than building robots that rely on rigid programming, Ultra is applying modern AI models to enable greater flexibility, adaptability, and real-world deployment. 
During the conversation, Jon explains why advances in AI have unlocked tasks once considered impossible for robots, why packaging was the right starting point, and how Ultra’s approach is reshaping throughput, predictability, and labor challenges in warehouses today. The discussion also explores ROI, workforce impact, and what the next generation of AI-powered warehouse robots can handle.
See their robot in action right here.


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Smart Warehouse Technologies Driving Real-Time Operations

Welcome to this episode of The New Warehouse Podcast, recorded on-site at Peak Technologies’ Executive Briefing Center in Littleton, Massachusetts. Kevin chats with Tony Rivers, President and CEO of Peak Technologies, about how smart warehouse technologies are reshaping modern operations. Peak Technologies is a global solutions provider supporting supply chain, transportation, and logistics operations with end-to-end technology services. 
In this conversation, Rivers reflects on how warehouse technology has evolved over the past two decades. He shares why speed, labor constraints, and customer expectations are forcing a shift toward smarter systems. Rivers also explains how Peak helps customers navigate complexity by testing, validating, and integrating technologies that solve operational problems.


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Foundational Excellence in Warehouse Operations

In this episode of The New Warehouse Podcast, Kevin chats with Jack Cox, founder of Axiomata Foundational Excellence. Cox brings more than 20 years of operations experience from Amazon, Target, Wayfair, and fast-growing technology companies. His career spans warehouse operations, transportation networks, and large-scale fulfillment systems built under intense growth pressure.
The conversation centers on what Cox calls foundational excellence in operations. Rather than rigid playbooks, he outlines principles that help operations scale without breaking. Drawing from real-world examples, Cox explains how leaders can align metrics, culture, and process to support long-term growth.


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Industrial Real Estate Trends: Forces Reshaping Warehousing Today

David Greek, Managing Partner at Greek Real Estate Partners, joins The New Warehouse to unpack industrial real estate trends. Greek Real Estate Partners is a third-generation, New Jersey–based firm managing more than 22 million square feet across the region. Their latest project, the 4-million-square-foot Linden Logistics Center, offers a firsthand look at how construction challenges, economic cycles, public sentiment, and logistics demand all collide.
In this episode, David walks through the evolution of this site and how market forces have changed since 2017. He shares why industrial development now sits at the center of economic and community conversations. His insights offer a grounded look at where warehouse real estate is heading—and why operators should pay attention.


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Amazon FBA Prep Services: A High-Velocity Approach from ZonPrep

In this episode of The New Warehouse Podcast, Kevin chats with Kayvon Nazarian, CEO and Founder of ZonPrep. Together, they explore how Amazon FBA Prep Services are evolving, and why sellers need specialized partners. Nazarian began as a seller, giving him a firsthand view of Amazon’s rapid operational shifts. 
ZonPrep now supports brands with kitting, bundling, labeling, and inbound consolidation tailored to Amazon’s strict requirements. As Amazon phases out internal prep options, sellers must rethink how they manage compliance, routing, and speed. This conversation shows how ZonPrep’s high-velocity model helps brands adapt and why infrastructure built for fast processing is becoming essential for modern growth.


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Warehouse Fulfillment Strategy for a Changing Consumer Landscape

Kevin chats with John McClymont, Founder of Operational Innovations, about how shifting consumer expectations and delivery realities are reshaping warehouse fulfillment strategy today. John brings deep experience across e-commerce, DTC, and final-mile logistics, giving listeners a practical look at where warehouse operations need to evolve and why. He explains how fulfillment success increasingly depends on reliability, density, carrier mix, and the experience customers have from checkout to doorstep. 
Throughout the conversation, John breaks down how inconsistent carriers, messy data, and rising expectations influence every operational decision. His insights help operators rethink the role their warehouses play in brand experience and customer retention, especially as fast delivery is expected rather than exceptional.


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Navigating Legal Risks in Warehousing

Kevin chats with attorneys Faith Miros and Mark Wendaur of Offit Kurman to break down the legal realities shaping warehouse and logistics operations today. Offit Kurman is a national full-service law firm with more than 300 attorneys advising business owners across the full lifecycle of their organizations. In the warehouse sector, Faith focuses on real estate, zoning, environmental compliance, and industrial leasing. Meanwhile, Mark concentrates on transactional work, contracts, financing, and governance. 
Together, they unpack how operators can protect themselves from legal risks in warehousing. Their insights reveal how legal strategy increasingly influences location decisions, customer relationships, and the long-term stability of warehousing operations.


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Modernizing Warehouse SOP Execution with Smart Access

Is your warehouse SOP doing what you need it to? Kevin chats with Tim Regnier, CEO and Founder of Smart Access, about how warehouses can revive their SOPs. Oftentimes, standard operating procedures get written, approved, stored, and then forgotten or remain misunderstood. 
In this episode, Tim explains how Smart Access turns warehouse SOP into a living system. The platform guides training, boosts accuracy, and improves productivity. It uses AI-driven observations, automated skill-building, and the new Ops Navigator intelligence layer. The conversation shows how operations can finally align leadership expectations with real work on the floor.


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Warehouse Talent Recruitment and the Rise of Human-Centered Leadership

When it comes to warehouse talent recruitment, few understand the shifting dynamics better than Charlie Saffro, CEO and Founder of CS Recruiting. In this episode of The New Warehouse Podcast, Kevin chats with Charlie about warehouse hiring trends, logistics recruiting, and how culture-driven leadership shapes retention. 
With 15 years of experience matching supply chain talent to employers across North America, Charlie shares her perspective on the changing labor landscape. Her insights reveal that the future of supply chain talent acquisition depends as much on human connection as it does on technology.


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Warehouse Improvement Through Smarter Project Management

In this episode of The New Warehouse Podcast, Kevin chats with Paul Lukehart, Managing Principal of PL Programs, a consultancy specializing in warehouse startup project management and operational improvement. Paul draws from his background in the military, as well as his experience at Target, Amazon, and XPO Logistics. 
He shares how his hands-on experience shaped his approach to warehouse improvement—especially when launching new facilities, integrating technology, or navigating complex site moves. From startup lessons to leadership insights, Paul offers a grounded perspective on what it takes to make warehouse operations run more efficiently.


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Pennsylvania’s CDL Program Under Fire: What FMCSA’s Non-Compliance Finding Means for States, Carriers, and Drivers

Connecting Warehouse Systems With Trackstar

When it comes to connecting warehouse systems, few companies are tackling the challenge as directly as TrackStar. In this episode of The New Warehouse Podcast, Kevin chats with Jeremy Schneck and Daniel Langer, Co-Founders of TrackStar, about how they’re simplifying integrations across the fragmented WMS landscape. 
The discussion explores TrackStar’s journey from a startup pivot to a Y Combinator-backed company, the growing role of APIs in supply chain connectivity, and how universal APIs are driving the next wave of warehouse innovation.


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Warehouse Network Optimization: A Holistic Approach with The Beacon Group

When it comes to optimizing warehouse operations, few companies offer a truly end-to-end solution. In this episode of The New Warehouse Podcast, Kevin chats with Bob Hutson, Senior Vice President of Supply Chain and Real Estate at The Beacon Group, about how his team guides clients through the process from concept to implementation. 
The discussion highlights how The Beacon Group integrates real estate, technology, and financial modeling to help companies make smarter, faster decisions. As Hutson explains, warehouse network optimization requires foresight and alignment between operations and finance.


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